About US
We’re Not Just Chasing Contracts. We’re Building Careers.
Athena Football Group exists to guide, protect, and elevate elite female footballers through every phase of their journey.
Where other agencies jump in once a player is already “someone,” we start where it actually matters:
- U9–U14 technical foundation
- U15–U18 recruiting decisions
- College years with NIL and transfer choices


Why We’re Called Athena
In Greek mythology, Athena represents the qualities every elite footballer needs:
Standing between you and what’s harmful.
Seeing the whole chessboard.
Smart decisions under pressure.
Fighting for the outcome you deserve.
A Smarter, Player-Centered Pathway
We guide each athlete with a system built on clarity, long-term planning, and genuine partnership. No hype. No shortcuts. Just smart, personalized development.
We don’t force players into one template We build each athlete’s plan around her:
- position, profile, and physical traits
- technical strengths and gaps
- target league level (D1, D2, D3, NWSL, Europe, etc.)
We’ll happily tell you not to attend a showcase or chase a camp that looks shiny but doesn’t move the needle. Every recommendation must directly support the player’s long-term goals.
Parents are not the problem—they’re the partners. We give you the information, scripts, and context so your daughter feels supported, not pressured.
Meet Jeff Geloneck
Jeff Geloneck brings a rare combination of professional expertise and personal experience to the female football pathway.
A former collegiate soccer player and U.S. Soccer licensed coach, Jeff spent 18+ years mastering strategic advisory, negotiation, and talent development before launching Athena Football Group.
But what truly sets him apart is perspective: as the father of a highly competitive female youth player, he's lived the confusion, misinformation, and fragmented guidance that families face every day.
That firsthand experience drove him to build an agency on the belief that girls deserve a smarter, safer, and more strategic pathway to reach their football dreams. Jeff isn't just an advisor—he's a strategist, coach, and advocate who understands the technical, tactical, developmental, and emotional sides of the journey from youth soccer through college recruiting and NIL opportunities.

Clarity, honesty, and strategy for every stage of her football journey.
Whether she’s 9 and just starting to separate from the pack, 15 and chasing college offers, or 20 and ready to go pro—Athena Football Group gives you a clear, honest, strategic pathway.
